(ARA) - Living in an area where golf is a year round obsession, joint pain can quickly become a playing companion. That used to be the case for Ross Helfer of Charlotte, N.C.

He suffered from both tendonitis in his right arm and chronic knee pain brought on by a tear to the meniscus (a wedge of cartilage in the knee joint) in his knee. "Joint pain doesn't get in the way of my golf game anymore though," he says.

Following corrective knee surgery Helfer turned to a revolutionary new product to help him get back on the course. "Now Ibunex is the most important thing in my golf bag," says Helfer. "I just rub a little on my knee and elbow and in minutes I'm ready for 18 holes, completely pain free."

Ibunex, manufactured for Osceola, Wisc.-based Core Products is a topical cream designed for muscles and joints. A single .2 gram pump contains a mixture of Ibuprofen, Glucoasmine, Chondrotin Sulfate, MSM and Bromelain, all key ingredients known to have wide benefits in joint health management. But unlike oral medications that must travel through the entire body before they reach the area of concern, the Ibunex is applied directly to the target area.

"I use Ibunex primarily as a preventive thing, but I think it's something everyone should carry in their golf bag so they can put it on the moment they experience pain," says Helfer. "When I put it on a spot that hurts, I get relief in as little as three minutes."

It seems word about Ibunex is getting around. Golf is big business in Myrtle Beach, S.C., and a trade group that promotes the region recently named the cream one of the top 25 new golf products it saw at the 2008 PGA Show in Orlando, Fla.

"A lot of the people who come to Myrtle Beach haven't played golf for a while, but they will come here and play 36 holes in one day. They frequently end up with a lot of aches and pains. Most just take Ibuprofen, but Ibunex is even better and we thought it was something they should know about," says Richard Hunsucker, president of Myrtle Beach Golf Consultants and editor of the Myrtle Beach Hospitality Guide.

Thanks in part to that endorsement, Ibunex is now turning up at golf pro shops nationwide. It is also available for purchase through health care providers and the company's Web site: www.coreproductslaboratories.com.

Courtesy of ARAcontent